Blog Archives

Need Leads?

One of the hardest parts of running a business is maintaining a steady flow of prospects and customers. It can take a lot of time and effort to connect with enough of the right people to achieve that steady flow, more »

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Tips on Book Marketing

Many authors don’t realize that they need to treat their published book like a business.  If they don’t market their book, it won’t sell or garner them the results they sought when they wrote the book.  On this month’s SkillBites more »

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Manage Projects Effectively

Without proper planning, projects tend to get delayed or incur cost overruns. What does proper planning consist of? In this month’s SkillBites Show, Jon McGlothian shared a number of tools and techniques for managing projects effectively. Jon is the co-founder more »

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Finding the Right Editor or Ghostwriter

Most business owners who write a book do so to enable them to gain greater credibility. Yet, if a book doesn’t read well or contains errors, the reader is not going to view the author favorably no matter how good more »

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Find Your Mission

Ever feel like you are stuck, that your job doesn’t provide fulfillment or meaning for you? Alexandra Figueredo talked in this month’s SkillBites Show on how you can find your mission and bring meaning back into your life. Alexandra is more »

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Book Marketing and Promotion Tips

Dan Smith, CEO of Smith Publicity, appeared as the guest on this month’s SkillBites Show, where he shared a number of tips for authors to promote their books: Authors should begin promoting their books as early as possible, and should more »

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How to Succeed in Business

On this month’s SkillBites Show, our guest was Jason Sherman. Jason is a serial entrepreneur, award winning filmmaker, journalist and tech startup expert. He has been featured by more than 10 media outlets including the Wall Street Journal, USA Today, more »

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The Power of Audio Books

Did you know that audio books outsell eBooks by 3 to 1? According to Tina Dietz, world class audiobook publisher, sales of audio books have experienced a meteoric rise in the past several years, with over 20% growth year over more »

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A New Content Marketing Approach

Have you ever received an email or direct mail piece, or watched an ad and found it distasteful? Lisa Manyon, the guest on this month’s SkillBites Show, explained that she has felt that way about many commercials and marketing pieces more »

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Running a Successful Pay Per Click Campaign

Pay Per Click Campaigns (PPC) have the potential for a return of double or triple your investment, if they are done right; but to do the campaign right takes a lot of trial and error, and time. Len Morley, CEO more »

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