Great Bear Auto Repair and Auto Body Shop has been in business since 1933, and has passed through four generations of family. Today, Audra Fordin holds the keys to the successful business that was started by her Great Grandfather, Oscar Fordin.
Very quickly Audra grew the size of her shop by three times! She honed in on a market that was tapped before, but for all the wrong reasons. Audra targeted women, and her motive was to empower them with the knowledge necessary to enter an auto shop with confidence. She offered them a level of confidence in their automotive knowhow that could protect them from being taken advantage of by a very rough industry.
Audra holds professional licenses and certifications in a number of areas including ATTP (automotive training program), New York State Motor Vehicle Inspector, New York State Motorcycle Inspector, is certified in Air Conditioning Refrigerant, ASE certified, and serves on the advisory committee for SUNY Famingdale Automotive Technology. She was the 2011 Small Business of The Year winner for New York City and is a Girl Scout Outstanding Troop Leader for two years running! She is fully involved in a Children’s Museum program that is being taken national, and it doesn’t stop there! Audra also promotes a full product line, which generates money for good causes, creates jobs and empowers the general public on topics like the environment and automotive safety. Her line of books, DVDs, her Women Auto Know App and A-Tire, which are belts and leashes made from recycled tires, have been met with much acclaim.
Even Anderson Cooper took notice of Audra in early 2012. Audra taped for two days with Cooper’s staff and production team at Great Bear Auto and on the set of “Anderson.” Not to mention, you can always hear Audra hosting her “Women Auto Know” segment on the Verizon Fios1 television show “Push, Pause”. She’s also an
expert panelist on New York radio’s The Auto Lab.” When she’s not at the shop, on TV, the internet or the radio, you can find her with her husband and 3 children (2, 7 and 9), gardening or getting creative in the kitchen.
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