Author Archives: SkillBites

Protect Your Business Against Cyber Threats

According to an FBI study, one out of five small businesses will be subject to cyber liability. Depending on the type of threat, the impact could be a loss of over $100,000. Cyber threats overall cost businesses over $1 billion…

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Effective Marketing for Small Business Owners

For many small business owners, marketing is the biggest obstacle to growing their business. The business owner may be an expert in the service or product sold by the business, but marketing that service or product is not within their…

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Helping Non-Fiction Authors Market Their Books

Guest post by Joseph Mercado When it comes to being a non-fiction author, there is a lot that goes into the process of reaching your goals and being successful. There is a sequence to stick to and a set regimen…

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Neighborhood BookDrop

This article appeared in a neighborhood newsletter, MainLineNeighbors.com on 4/11/19.  I thought it was a great idea, so I am passing it one. Late last fall we planted a Little Free Library in our front yard.  Have you seen the boxes around…

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Tips for Getting Massive Book Sales

In 2011, Derek Doepker was a broke rock musician, working as a valet at a restaurant, and had to sell his keyboard to pay his rent.  Fast forward to today, he is now a 7 time bestselling author who has…

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Gaining a Sales Mindset

Businesses can’t survive without sales; yet many small business owners who have significant expertise in their field have limited sales skills.  In this month’s SkillBites Show, our guest, Chris Spurvey, provided some simple tactics to help attract opportunities and improve…

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Book Marketing FAQs

This is the 3rd blog post in a sequence, and it is on book marketing FAQs.  The prior 2 were on book writing FAQs and book publishing FAQs. 1. How do you run a book launch? Answer:  There are many…

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Book Publishing FAQs

In last week’s blog, I answered several FAQs concerning book writing.  This blog covers FAQs concerning book publication. 1. After my book is written, what comes next?   Answer:  There are several steps needed before your book can be published….

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Book Writing FAQs

In this blog and the next 2, I will answer some of the frequently asked questions I get on writing, publishing and marketing a book.  This blog covers FAQs on book writing. 1. How long should my book be? Answer:…

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