Introduction
Adopting the right mindset is the missing link in determining whether women-owned businesses will be successful in doing business with the government. Some of the assumptions holding women back include: “My business is too small to do business with the government,” ”There will be too much paperwork involved,” or “I attended a workshop and now I feel completely overwhelmed.”
As the owner of a woman-owned business, the biggest obstacle for me was my mindset, which made the difference between failing and succeeding in gaining the government as my customer. In the end, I succeeded and this book will show you how to do the same!
I’ll explain the 5 essential mindset shifts that will make you successful. I’ll provide the information you need to understand government thinking, and then I’ll outline 9 successful strategies that work.
If you read this book and apply what you learn, you will increase your ability to win contracts and take on the government as a customer. While this book is written for women-owned businesses, men may find it helpful as well and at the very least, it will help them gain an insight into how women approach various situations in business.
Follow Us!